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In this semi-autobiographical book, Kazuyo Katsuma, a renowned author and economic analyst, reveals everything about her private life. While her other works focus heavily on business techniques, this book highlights on her personal life – how she became a popular figure in mass media, what she has gained from her fame, the sacrifices she has made, and more.

Why did she aim to become a celebrity in the first place? What benefits and costs were involved? Is there a guaranteed path to become a celebrity? The author suggests that this could be an alternative pathway to becoming a free agent where you end up with no party to rely on. From author’s experience, which she saw as no different to corporate marketing strategy, this book provides practical advises to establish new lifestyle.

From the Introduction:

“I have written this book based on my experience on becoming a celebrity which I happen to come across in recent few years. Having lived all this, I wanted to summarize how you could become a celebrity, what you may gain and lose, as truthfully as possible, before these experiences fade into memories. I hope that this may be of some reference to those who may need such information.”


About the Author

Kazuyo Katsuma

Katsuma is a prominent economics analyst and bestselling author. As an author she has sold over 4 million books total, with her most prominent publications coming from Discover 21, including Kazuyo Katsuma’s Practical Guidebook to Independent Life  andPower of Seven Frameworks: The Key to Business Success .

She has been highly noted globally, as she was selected amongst the Wall Street Journal’s Top 50 Women to Watch, winning Grand Prix of the Avon Awards to Women (the youngest ever), receivinv the Best Mother Award in 2008, and was selected as one of the Young Global Leaders at the World Economic Forum.

After working for the prominent business firms like Arthur Anderson, McKinsey & Company and JP Morgan, she became self-employed. With her strong belief in the potential for growth from personal productivity, Katsuma is constantly contributing to the discussion of social issues in Japan.

She is currently an executive at the Inspection and Analysis Company, as well as a councilor for the Gender Equality Bureau, and a visiting professor for Chuo University.

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