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Summary

This book is based on a seminar held by Katsuma on the basics of business thinking held due to the high demand from readers wishing to learn from her personally. To succeed in business means to succeed in continuous problem solving. By mastering basic business thinking and learning the basic rules of problem solving, you will be able to effectively cope with any difficult problem that comes your way and consistently achieve good results from your work. Katsuma introduces readers to a logical thinking process indispensable to problem solving almost as if she is your private coach. Written by the globally active economic commentator, who has been selected as the Wall Street Journal's Top 50 Women to Watch, this book offers introduction to various ways to improve logical thinking, including how to use the MECE method as a basis for logical thinking, as well as how to draw a logic tree, how to find facts and data when it is not easily available through traditional media outlets, methods to effectively analyze data, and more.

Contents

About the Author

Kazuyo Katsuma

Katsuma is a prominent economics analyst and bestselling author. As an author she has sold over 4 million books total, with her most prominent publications coming from Discover 21, including Kazuyo Katsuma’s Practical Guidebook to Independent Life and Power of Seven Frameworks: The Key to Business Success.

She has been highly noted globally, as she was selected amongst the Wall Street Journal’s Top 50 Women to Watch, winning Grand Prix of the Avon Awards to Women (the youngest ever), receivinv the Best Mother Award in 2008, and was selected as one of the Young Global Leaders at the World Economic Forum.

After working for the prominent business firms like Arthur Anderson, McKinsey & Company and JP Morgan, she became self-employed. With her strong belief in the potential for growth from personal productivity, Katsuma is constantly contributing to the discussion of social issues in Japan.

She is currently an executive at the Inspection and Analysis Company, as well as a councilor for the Gender Equality Bureau, and a visiting professor for Chuo University.

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